Supporting Winston's Wish: How RAVEN ROCK Is Helping Families Through Bereavement

At RAVEN ROCK, we believe in the power of community—both through our craftsmanship and the causes we support. That’s why we’re honoured to collaborate with Winston’s Wish, the UK’s leading childhood bereavement charity, whose mission aligns with our own values of support, care, and resilience.

In this post, we share why RAVEN ROCK has chosen to partner with Winston’s Wish for our latest collection this year, the impact of their work, and how our collaboration will help provide crucial support for children and families navigating grief.

1. Why Winston’s Wish? A Cause Close to Our Heart

Winston’s Wish is a charity that provides vital support to children who have experienced the death of a parent or sibling. The loss of a loved one at such a formative stage in life can leave children and young people feeling lost, confused, and isolated.

This cause holds particular significance for us at RAVEN ROCK. Our co-founder, Rob, lost his mother to cancer when he was 17. The emotional and psychological impact of this loss shaped his understanding of grief and his commitment to helping others who face similar experiences. By supporting Winston’s Wish, RAVEN ROCK aims to contribute to the invaluable work the charity does for children who are navigating the pain of loss.

2. How Raven Rock Is Supporting Winston’s Wish

To raise awareness and funds for this important cause, RAVEN ROCK has created a limited-edition range within our latest collection, featuring garments that have a print in partnership with global artist Nerone.

These garments not only offer high-quality, British-made essentials but also serve as a meaningful reminder of the emotional strength needed during times of grief. A portion of the profits from each sale will go directly to Winston’s Wish, ensuring that the charity can continue to provide professional support, including therapy and helplines, to children who have lost a loved one.

3. Making Grief Support Accessible

Winston’s Wish offers a variety of services to support bereaved children, from individual therapy sessions to group support programs. By supporting them, we help ensure that these services remain accessible to those who need them most.

Through our partnership, RAVEN ROCK aims to amplify the charity’s message, helping families understand that no one should have to grieve alone. Together, we are creating a community of care that extends beyond fashion.

4. The Emotional Impact of Our Partnership

Every purchase of our Winston’s Wish collaboration is more than just an item of clothing—it’s a gesture of support, an act of solidarity with families who are facing profound loss. Through these garments, we hope to spark conversations about grief, resilience, and the importance of seeking help when dealing with loss.

At RAVEN ROCK, we take pride in producing products that are not only luxurious and well-crafted but that also carry a deeper meaning. With this collection, we’re proud to create pieces that help raise awareness and support a cause that is close to our hearts.

5. How You Can Help

You can support Winston’s Wish in a number of ways, both through purchasing our special collection and by spreading the word. Grief is a journey that no one should face alone, and every conversation helps break the silence surrounding loss.

For more information about the charity or to donate directly, visit Winston’s Wish’s official website here

At RAVEN ROCK, our commitment to quality is matched only by our desire to make a difference. By supporting Winston’s Wish, we’re not just creating garments—we’re creating a movement of support for those who need it most. We invite you to join us in making a positive impact, one garment at a time.